About JB

J. Benavides is not your average sports and health expert. With a career that began on the playgrounds of Málaga, Spain, where handball was more than just a game, he went on to expand his knowledge and experience in the world of sports and fitness coaching and education in the UK.

From coaching at grassroots level to leading as a technical director and educating future coaches and students, J. Benavides has worn many hats – and not just the whistle-around-the-neck kind. Armed with a BSc (Hons) in Sports, Fitness, and Coaching, and bolstered by master’s studies in Marketing and Event Organization in Sports, he’s crafted a career that blends science, strategy, and sweat.

But don’t let the impressive credentials fool you. This personal trainer knows that fitness isn’t about perfection – it’s about passion. And as someone who admits he’s not always as fit as he’d like to be, his approach is refreshingly human, relatable, and real.

From a health perspective, J. Benavides combines his background in Nursing from Universidad de Málaga with postgraduate studies in Nutrition at Universidad de Granada and master’s expertise in Aesthetic Medicine. This unique mix allows him to understand health and fitness from the inside out.

After 20 years of adventures in Scotland, he now resides in the Basque Country, where he continues to inspire through writing, sharing stories, and exploring his latest passion – AI. If he’s not busy tapping away on his keyboard, you might catch him up a hill or contemplating life with his cat (the real boss of the household).

Welcome to the world of J. Benavides – where sports, health, and humour collide. Ready to join the ride?